As I mentioned in an earlier blog the future of retailing seems to be seen by some to be involved with organic foods. This interesting profile in the Observer Food section about the US chain Whole Foods and the plans they have for UK food retailing is interesting.
It seems to be part of a wider push by retailers to place their own brand alongside that of organic, in part to see if good things rub off onto theirs but also in part to subsume it would seem the identity of organic into their own, or is that overly cynical? Is there any evidence, if there is I'll try to find and a post it.
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